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Keeping up with the manufacturing industry — At Your Doorstep

What needs to change to keep manufacturers hip to the times?

In this episode of At Your Doorstep, host Kaylee Nix looks into what manufacturers need to be doing to keep up with consumer demands.

Nix brings on Dusty Dean, a Modern Shipper contributor and CEO of BITCADET, who explains how the adoption of technology is a crucial first step for any manufacturer. He says there is a distinct dichotomy between the companies that are looking forward and those that are still stuck in the old ways, whether that be with back-office tech or customer-facing operations. 

Dean breaks down what today’s consumer expects when buying directly from the source instead of through a third-party marketplace and how manufacturers can make more money by understanding that direct-from-source purchasing mindset. 

You can find more At Your Doorstep episodes and recaps for all our live podcasts here.


Kaylee Nix

Kaylee Nix is a meteorologist and reporter for FreightWaves. She joined the company in November of 2020 after spending two years as a broadcast meteorologist for a local television channel in Chattanooga, Tennessee. Kaylee graduated from the University of Oklahoma in 2018 and immediately made the Tennessee Valley her home. Kaylee creates written summaries of FreightWaves live podcasts and cultivates the social media for FreightWaves TV.