What is the Real Cost of Technology?

The technology landscape is rapidly growing and changing for the logistics industry, creating the potential for carriers and shippers to have greater visibility and transparency than ever before. However, the true cost of that technology is often more than initially meets the eye as technology is only as good as the ability to implement and utilize it effectively. The question is: how can companies ensure that they are adopting technology in a way that truly maximizes the bottom line?

FreightWaves is partnering with BlackBerry Radar on Thursday, February 20th at 2 pm EST to present a fireside chat featuring Christopher Plaat, Senior Vice President and General Manager for BlackBerry Radar, and Steve Ramescu, President of Axsun Inc., who will discuss:

• The cost of implementation vs. the benefits of technology to improve revenue
• Improving efficiencies and consistency through tech
• The overall customer benefits provided through improved technology

Following the discussion, there will be a live Q&A with both speakers, so bring your questions for Christopher and Steve.

Click the button below to register today!