Watch Now

UCA joins transportation alliance

Becomes one of the first universities accepted into BiTA alliance

The University of Central Arkansas has announced it has joined the Blockchain in Transport Alliance (BiTA), a forum for the development of blockchain standards and education for the transportation industry. UCA is one of the first universities accepted for BiTA membership.

“Trucking is the focus of UCA’s Logistics and Supply Chain Management program and technology plays an increasingly important role in trucking operations,” said Dr. Doug Voss, associate professor of Logistics and Supply Chain Management. “Joining BiTA provides our faculty an opportunity to help create blockchain standards, educate our students about this important innovation and share what we learn with UCA’s industry stakeholders.”

Blockchain utilizes a decentralized ledger to record transactions across many computers so the record cannot be altered retroactively without the alteration of all subsequent blocks and the agreement of the network. Similar to Wikipedia, anyone with access may modify the ledger.  However, all parties must concur before changes are accepted.

“Blockchain has potential to remove third parties from transactions and improve product traceability. It could remove a great deal of waste from the supply chain. We are excited to participate in BiTA and help shape blockchain’s foundation in trucking,” added Voss, who also serves on the Arkansas Trucking Association Board of Directors.

By engaging the brightest minds from the most influential leaders in transportation, finance and technology, BiTA is focused on providing educational resources and open forums to those in the industry interested in leading the evolution of the trucking industry through the efficiencies offered in blockchain technology.

“Today’s students are the future leaders of the transportation and logistics industry, so being able to engage with the University of Central Arkansas through its membership in the Blockchain in Transport Alliance will ensure its students are fluent in the most transformative technology to come along in years,” says Chris Burruss, president of BiTA. “Just as importantly, BiTA members will benefit from the ability to connect with leading academics in the supply chain field in the shared exercise of information gathering and problem solving. We welcome and look forward to collaborating with the University of Central Arkansas as BiTA works to develop blockchain standards for transportation.”

About BiTA

Founded in August 2017, the Blockchain in Transport Alliance (BiTA) is a forum for promotion, education and encouragement to develop and adopt blockchain applications in the trucking, transportation and logistics industry. BiTA’s goal is for members to participate, discuss, create and adopt industry standard uses of blockchain applications and to provide clarity and direction for the development of blockchain technology in the trucking industry in a manner that will create efficiency, transparency and foster trust.

Stay up-to-date with the latest commentary and insights on FreightTech and the impact to the markets by subscribing.