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Mary O'Connell Tuesday, November 18, 2025

The AI advantage: Motive and GEICO’s fleet safety plan

Motive and GEICO are joining forces in a new partnership aimed at changing how commercial fleets approach safety and insurance costs. The collaboration pairs Motive’s AI-powered Driver Safety and Fleet Management technology with GEICO’s expanding commercial auto insurance offerings, giving businesses the opportunity to improve safety performance while earning meaningful premium savings. The partnership arrives […]

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Mary O'Connell Tuesday, November 18, 2025

Reelables has Series A at $10.4 million to upgrade supply chain tracking with smart labels

Reelables is stepping into its next chapter with fresh capital and a clearer mandate: scale fast and redefine how the supply chain sees itself. The London-based company, known for pioneering a fully printable active smart label, announced a $10.4 million Series A round that positions it to accelerate manufacturing, deepen engineering resources, and bring its […]

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Ashley Coker Prince Tuesday, November 18, 2025

MapUp’s FuelGuru shines at F3: FirstFleet’s live demo proves power of smarter fuel routing 

When the lights came up at FreightWaves’ F3: Future of Freight Festival this fall, few expected one of the most talked-about sessions to shift the conversation away from agentic AI and toward something a little more grounded: fuel routing.  That’s exactly what happened when MapUp took the stage with FirstFleet, Inc. to debut its new […]

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Ashley Coker Prince Tuesday, November 18, 2025

Werner Premium Services: Tailored logistics for high-value, high-stakes freight

From pharmaceutical products that must remain within a strict temperature range to high-value technology moving across borders, high-stakes freight demands a higher standard of care. Werner Premium Services represents the company’s go-to-market strategy for specialized freight that demands more than standard handling. This division builds on Werner’s core operation with advanced capabilities and added layers […]

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Sponsor Tuesday, November 18, 2025

White Paper: 2026 TMS Buyer’s Guide

Transportation decisions in 2026 carry more weight. The right system can steady your network and keep you ahead of constant disruption. The 2026 Transportation Management Software Buyer’s Guide helps logistics leaders cut through noise and focus on finding a system that drives growth. Inside, you’ll find practical guidance on: This guide is a roadmap from […]

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Mary O'Connell Monday, November 17, 2025

OTR Solutions and TruckSmarter: the FinTech merger transforming freight

The freight industry continues to push toward tighter integration between financial tools and operational technology, and the latest move between OTR Solutions and TruckSmarter underscores just how quickly that convergence is accelerating.  OTR Solutions has acquired TruckSmarter’s factoring and banking division, a shift that consolidates financial services under one of the industry’s most established fintech […]

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Mary O'Connell Monday, November 17, 2025

How Cleo’s AI tackles integration errors in supply chains

Integration errors have become one of the quietest but most consequential threats to operational continuity. A single misrouted message, authentication failure, or API timeout can stall inbound freight orders, break TMS workflows, derail warehouse labor planning, and trigger cascading SLA violations that chip away at margin.  For many organizations, these errors aren’t rare edge cases; […]

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Mary O'Connell Friday, November 14, 2025

Why Lineage’s third expansion in Hobart is a game-changer

Lineage recently made a significant investment in Indiana, unveiling the latest expansion of its cold-storage campus in Hobart. The company’s decision to add roughly 188,000 square feet of space, bringing in 58,000 additional pallet positions equipped with next-generation automation, makes it the company’s largest facility in North America.  This expansion marks the third time the […]

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Sponsor Friday, November 14, 2025

Delivering the immense potential of IoT for distribution

In the fast-paced world of distribution, tackling escalating complexities driven by unexpected shifts in global supply chains and rising customer expectations requires essential digital innovation. The Internet of Things (IoT) is not just an upgrade, but a fundamental shift that is central to creating an automated and resilient supply chain. By connecting devices and systems […]

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Mary O'Connell Thursday, November 13, 2025

3PL Systems and Shiplify bring new transparency to LTL accessorials

In less-than-truckload (LTL) shipping, even seasoned brokers struggle to quote shipments accurately. The issue rarely lies with the base rate; it’s the hidden accessorial charges that disrupt margins and relationships. Residential deliveries, liftgate requirements, and limited-access locations often go unnoticed until after booking, resulting in rebills, disputes, and frustration for both brokers and shippers. Despite […]

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Mary O'Connell Wednesday, November 12, 2025

Sonoco Products Company finalizes acquisition of ThermoSafe

Sonoco Products Company has finalized the sale of its ThermoSafe business unit to Arsenal Capital Partners for up to $725 million, with $650 million paid at closing and the potential for an additional $75 million contingent on 2025 performance metrics.  This marks a significant milestone in Sonoco’s ongoing portfolio transformation. By offloading ThermoSafe, the company […]

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John Kingston Monday, November 10, 2025

Freight tech VC-backed Zuum files for chapter 11 protection

The growing list of bankruptcies in trucking has caught up a significant new participant from the freight tech part of the business: Zuum . The startup that has been operating since 2021 filed for chapter 11 bankruptcy protection in Federal Bankruptcy Court for the Central District of California Thursday. Zuum is based in Irvine, California.  […]

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Julie Van de Kamp Monday, November 10, 2025

How brokers can navigate the capacity crunch using SONAR

The SONAR platform offers numerous applications and abundant data to help brokers stay ahead in the increasingly volatile truckload market. Unique datasets—such as tender rejections and volumes—help users recognize when the market is shifting and understand the depth of its impact beyond transactional activity. SONAR also provides robust spot and contract rate data derived from […]

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Julie Van de Kamp Monday, November 10, 2025

SONAR Product Demos and Spotlights from F3 2025

Executive Summary At the F3 event in Chattanooga, a series of new products and platform updates were showcased, all centered on making data more accessible, easier to use, and actionable for users. The updates spanned the entire Sonar platform, introducing new dashboards, powerful AI-driven insights, and key partnerships to create a more integrated user experience. […]

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