Belardi Wong
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Modern Shipper
Brands turn the page back to catalogs as powerful DTC marketing tool
Even as brands turn to more digital tools to engage with customers, many are finding success with a more traditional item — catalogs.
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Logistics
Will USPS survive the tanking of its direct mail revenue?
The direct mail segment accounted for 23% of USPS 2019 revenue, which is decreasing as a direct result of the pandemic.
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