Carriers are grappling with unfavorable market shifts across the board. With prowess and the right partners, however, carriers can remain profitable — and even competitive — in a loosening market.
While shorter bid cycles can prove especially valuable during market shifts, it’s important to remember that freight markets are characterized by their volatility.
Shippers are expected to do their due diligence when it comes to choosing carrier partners. That includes choosing companies that are working within FMCSA guidelines, a task that requires knowledge of said guidelines.
With more choices than ever, shippers must come up with a plan for choosing — and evaluating — their carrier partners.
For many carriers, the rapid adoption of technology has sparked skepticism and reticence.
In order to be proactive in both the planning stage and throughout the year, shippers need access to accurate, digestible and up-to-date data.
The logistics industry is collaborative by nature and leaning into that fact is one of the most effective ways carriers can ward against turmoil during market shifts.
Shippers have already begun negotiating lower contract rates, and carriers should prepare for this trend to continue. This will prove especially important for small and mid-size carriers who often do not have the profit margins to weather a storm.
As more solutions enter the market and companies’ technological suites have become more sophisticated, integrations have gone from nice-to-have perks to need-to-have requirements for many shippers.