• ITVI.USA
    15,466.420
    -70.120
    -0.5%
  • OTLT.USA
    2.742
    -0.012
    -0.4%
  • OTRI.USA
    20.530
    0.040
    0.2%
  • OTVI.USA
    15,439.080
    -68.090
    -0.4%
  • TSTOPVRPM.ATLPHL
    3.300
    0.000
    0%
  • TSTOPVRPM.CHIATL
    3.140
    0.190
    6.4%
  • TSTOPVRPM.DALLAX
    1.590
    0.150
    10.4%
  • TSTOPVRPM.LAXDAL
    3.330
    0.020
    0.6%
  • TSTOPVRPM.PHLCHI
    2.170
    0.020
    0.9%
  • TSTOPVRPM.LAXSEA
    4.080
    0.130
    3.3%
  • WAIT.USA
    125.000
    -1.000
    -0.8%
  • ITVI.USA
    15,466.420
    -70.120
    -0.5%
  • OTLT.USA
    2.742
    -0.012
    -0.4%
  • OTRI.USA
    20.530
    0.040
    0.2%
  • OTVI.USA
    15,439.080
    -68.090
    -0.4%
  • TSTOPVRPM.ATLPHL
    3.300
    0.000
    0%
  • TSTOPVRPM.CHIATL
    3.140
    0.190
    6.4%
  • TSTOPVRPM.DALLAX
    1.590
    0.150
    10.4%
  • TSTOPVRPM.LAXDAL
    3.330
    0.020
    0.6%
  • TSTOPVRPM.PHLCHI
    2.170
    0.020
    0.9%
  • TSTOPVRPM.LAXSEA
    4.080
    0.130
    3.3%
  • WAIT.USA
    125.000
    -1.000
    -0.8%
CyberlyFreightWaves TVNews

Putting podcast stats in perspective — Cyberly

Why numbers don’t matter as much as you think

It seems like everyone and their mom has a new podcast hitting the airwaves these days, so how do you differentiate yourself and stand out in the saturated platforms like Spotify and Apple Podcasts? With podcasting trending toward a dominant medium, those who are on the fence about starting a show may be even more nervous to take the plunge. 

On this episode of Cyberly, Blythe Brumleve gives some perspective and context around those podcasting stats to hopefully encourage you to start and see the value in your own company-branded show. 

She hosts the experts and hosts of the podcast Trucking for Millennials, Aaron Dunn and Michael Clements, to talk about hitting 100 episodes for their own podcast and how it’s helped them in other areas of their business, PDQ America. Brumleve also digs into how metrics aren’t the be-all and end-all when it comes to measuring success of shows.

Kristy Knichel of Knichel Logistics also joins the show to talk about taking over the family business, the power of networking and why mentoring matters so much. 

You can find more Cyberly episodes and recaps for all our live podcasts here

Kaylee Nix

Kaylee Nix is a meteorologist and reporter for FreightWaves. She joined the company in November of 2020 after spending two years as a broadcast meteorologist for a local television channel in Chattanooga, Tennessee. Kaylee graduated from the University of Oklahoma in 2018 and immediately made the Tennessee Valley her home. Kaylee creates written summaries of FreightWaves live podcasts and cultivates the social media for FreightWaves TV.

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