WTO plans for e-commerce future

A group of 70 World Trade Organization (WTO) member countries, including the United States, will develop an enhanced digital trade framework, which shippers and carriers say will boost a global economy increasingly driven by e-commerce.    The World Trade Organization’s (WTO) goal to grow the digital economy and continue promoting cross-border facilitation of e-commerce received widespread applause from shippers and express carriers on Wednesday as the trade body concluded its ministerial conference in Buenos Aires.
   “The fact that 70 countries, both developing and developed, are supporting a positive agenda to create a better environment for a digital trade framework is a tremendous boost for the e-commerce economy,” Rufus Yerxa, president of the National Foreign Trade Council, said in a statement. “It is an indication that countries around the globe are realizing how much new technologies drive entrepreneurship and benefit businesses of all sizes.”
   “E-commerce is a global phenomenon that has provided new opportunities for small entrepreneurs to access a worldwide marketplace for their goods,” said Michael Mullen, executive director of the Express Association of America, which represents UPS, FedEx and DHL. “The WTO can play a key role in ensuring e-commerce continues to thrive by defining best practices that promote fair and competitive e-commerc regulatory environments.”
   The WTO said it plans to “reinvigorate” its work in the area of e-commerce. The General Council is expected to hold periodic reviews of the business in its sessions in July and December 2018 and July 2019, and report to the next Ministerial Conference.
   “We agree to maintain the current practice of not imposing customs duties on electronic transmissions until our next session which we have decided to hold in 2019,” the trade body added.
   “The United States is pleased to partner with 70 WTO members to initiate exploratory work on negotiations on electronic commerce issues in the WTO,” said U.S. Trade Representative Robert Lighthizer, who echoed the Trump administration’s concerns with the WTO’s progress in remarks earlier this week. “The digital economy serves as a critical engine of domestic and global economic growth, and all countries would benefit from the development of strong, market-based rules in this area.  
   “The launch of this initiative marks a significant milestone, with a large group of countries now working together to move forward in this important area within the WTO. Initiatives like this among like-minded countries offer a positive way forward for the WTO in the future,” he said.
   EAA’s Mullen said it will be important for the WTO initiative’s members to routinely interact with the industry for input. “The express industry has extensive experience with e-commerce and hopes the WTO will reach out to private sector stakeholders to assist in the development of policies that foster e-commerce enabled trade,” he said.
   Many countries are struggling with how best to handle the crunch of e-commerce, often shipped in small packages, crossing their borders, as well as implementing processes to sift out the illegal and dangerous goods. The industry remains concerned that some countries may react to the boom in e-commerce by imposing new regulations and tariffs.
Upcoming FreightWaves Events
Compliance

Brokerage Compliance Symposium

The day before F3. Every compliance issue you face - fraud exposure, carrier liability, FMCSA rules, cargo theft, insurance gaps - navigated by attorneys and operators defining best practices in a changing industry.

October 26, 2026
The Signal at Chattanooga Choo Choo • Chattanooga, TN
Register Now
Awards

F3 Awards Dinner

The night before F3. FreightTech100 companies honored. FreightTech 25 and Shipper of Choice winners revealed live. Cocktail reception into dinner and live music - 300 industry leaders in one purpose-built room.

October 26, 2026
The Signal at Chattanooga Choo Choo • Chattanooga, TN
Register Now
FreightTech

F3: Future of Freight Festival

Industry-defining keynotes, rapid-fire technology demos, and industry leaders networking in experiences across Chattanooga - plus the inaugural F3 Awards Dinner featuring the FreightTech and Shipper of Choice reveals.

October 27, 2026 – October 28, 2026
The Signal at Chattanooga Choo Choo • Chattanooga, TN
Register Now
Compliance Brokerage Compliance Symposium Oct 26 • The Signal at Chattanooga Choo Choo • Chattanooga, TN

The day before F3. Every compliance issue you face - fraud exposure, carrier liability, FMCSA rules, cargo theft, insurance gaps - navigated by attorneys and operators defining best practices in a changing industry.

The Signal at Chattanooga Choo Choo • Chattanooga, TN Register Now
Awards F3 Awards Dinner Oct 26 • The Signal at Chattanooga Choo Choo • Chattanooga, TN

The night before F3. FreightTech100 companies honored. FreightTech 25 and Shipper of Choice winners revealed live. Cocktail reception into dinner and live music - 300 industry leaders in one purpose-built room.

The Signal at Chattanooga Choo Choo • Chattanooga, TN Register Now
FreightTech F3: Future of Freight Festival Oct 27 – Oct 28 • The Signal at Chattanooga Choo Choo • Chattanooga, TN

Industry-defining keynotes, rapid-fire technology demos, and industry leaders networking in experiences across Chattanooga - plus the inaugural F3 Awards Dinner featuring the FreightTech and Shipper of Choice reveals.

The Signal at Chattanooga Choo Choo • Chattanooga, TN Register Now