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Balido named Border Trade Alliance president

Balido named Border Trade Alliance president

   The Border Trade Alliance said Nelson Balido has been hired as president.

   He is president and chief executive officer of the marketing firm Balido & Associates.

   The alliance provides a forum for discussion and advocacy on issues pertaining to the environment, border development, quality of life and trade in the Americas. It includes public and private sector representatives from the United States, Mexico and Canada.