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FreightWaves LIVE: Blue Triton Brands takes Shipper of Choice Award

25 top brands selected for best-in-class carrier relationships

This recap is from Day 2 of FreightWaves Live @Home.

TOPIC: Top 25 organizations for managing strong carrier relationships

DETAILS: A diverse panel of 40 judges from trucking, logistics and technology companies that deal with large amounts of freight picked the Top 25 companies that demonstrate an ability to foster mutually beneficial partnerships with carriers.

SPEAKERS: Andrew Cox, FreightWaves’ senior retail analyst, and Dennis Anderson, chief customer officer at ArcBest 


“The Shipper of Choice Award is an interesting concept that’s become especially pertinent over the last year as we experienced unprecedented growth in shipping volumes, changes in all of our customer expectations and then a shortage of available capacity. There’s real demand for the best carriers that are reliable, can attract and retain the most qualified drivers and that can invest in the modern vehicles and technologies, and ultimately, are dedicated to customer service. So, ultimately we see shippers jockeying for this coveted designation in order to attract the carriers they can rely on to move their product on time and intact.”

“Being a Shipper of Choice means someone who carriers want to do business with and requires a strong partnership with your logistics provider that includes transparency, trust and shared goals.”

Top 25 shippers 

 1. Blue Triton Brands (formerly Nestle Waters)

 2. Kellogg’s

 3. Target

 4. 3M

 5. Kimberly-Clark

 6. Campbell Soup Co.

 7. Lowe’s

 8. Cargill

 9. The Home Depot

10. Walmart

11. The Coca-Cola Co.

12. Tyson Foods

13. Niagara Bottling

14. Costco

15. GE Appliances

16. Kraft Heinz Co.

17. PepsiCo

18. McCormick & Co.

19. Caterpillar

20. The J.M. Smucker Co.

21. Treehouse Foods

22. Samsung Group

23. Georgia-Pacific

24. Unilever

25. Shaw Industries

F3: Future of Freight Festival


The second annual F3: Future of Freight Festival will be held in Chattanooga, “The Scenic City,” this November. F3 combines innovation and entertainment — featuring live demos, industry experts discussing freight market trends for 2024, afternoon networking events, and Grammy Award-winning musicians performing in the evenings amidst the cool Appalachian fall weather.