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Launching a new product or service for maximum market impact (with video)

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On today’s episode, Dooner and Hill talk about preparing a product launch and go-to-market strategy.

They’re joined by special guest Joel McGinley, managing director at Hubtek LLC.

Also, what went wrong with Quibi?

Plus, listener feedback, advice and community building!

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Timothy Dooner

Dooner is an award-winning podcaster, content producer and host who is currently the director of audio at FreightWaves and the creative director of Back The Truck Up. In under a year he helped build FreightCasts, the world’s largest logistics and supply chain podcast network in media. He produces and co-hosts the hit podcast and FreightWavesTV show, WHAT THE TRUCK?!? WTT is ranked in Apple Podcasts top-20 Business News podcasts. He also writes a newsletter of the same title with over 10k subscribers in the supply chain and trucking niche. Dooner has been in freight since 2005 and has held directors positions in operations, sales, consulting, and marketing. He has worked with FedEx, Reebok, Adidas, L.L. Bean, Hasbro, Louis Vuitton, and many more high level clients across the full spectrum of the supply chain. He was a featured speaker at TEDx Chattanooga.