Matson rebrands units as Matson Logistics
Matson said Tuesday it is rebranding its three logistics units under the new name, Matson Logistics.
Matson said having the three entities — Matson Integrated Logistics, Matson Global and Matson America — use the same brand “will better define the full range of services the Matson name represents outside of ocean transportation, including domestic and international rail intermodal service, long haul and regional highway brokerage, supply chain services, LTL (less-than-truckload) transportation, specialized hauling, and company-operated warehousing and distribution.”
“In the past decade, Matson's logistics services have become increasingly diversified, encompassing warehousing and distribution and moving beyond North American markets to include China,' said Matt Cox, president. 'To clarify and strengthen our position in the logistics industry, we will now promote our services using one brand name, Matson Logistics.'
