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Wake up your social media selling with Morning Brew’s Toby Howell (with video)

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On today’s episode, Dooner and Hill talk all about social media strategy, marketing, selling and brand building. Find out how our guest doubled Morning Brew’s twitter following in less than six months while creating a strong identity and voice for the company’s brand.

They’re joined by special guest Toby Howell, writer at Morning Brew.

Howell offers excellent advice on how brands should engage and message on twitter for maximum impact. You can find his twitter tips here.

Toby Howell’s cold email to the Morning Brew, which landed him his job, also serves as a wonderful example of how to reach prospects.

Plus, listener feedback, advice, and community building!

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Timothy Dooner

Dooner is an award-winning podcaster, content producer and host who is currently the director of audio at FreightWaves and the creative director of Back The Truck Up. In under a year he helped build FreightCasts, the world’s largest logistics and supply chain podcast network in media. He produces and co-hosts the hit podcast and FreightWavesTV show, WHAT THE TRUCK?!? WTT is ranked in Apple Podcasts top-20 Business News podcasts. He also writes a newsletter of the same title with over 10k subscribers in the supply chain and trucking niche. Dooner has been in freight since 2005 and has held directors positions in operations, sales, consulting, and marketing. He has worked with FedEx, Reebok, Adidas, L.L. Bean, Hasbro, Louis Vuitton, and many more high level clients across the full spectrum of the supply chain. He was a featured speaker at TEDx Chattanooga.