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White Paper: Produce Season Outlook Keeps Industry on its Feet

The freight industry shares an advanced look at the 2021 produce season and what this means for shipping refrigerated goods.

Many FreightWaves analysts and industry leaders are calling for a very strong produce season. Harvesting season typically spurs the elevated demand for refrigerated trailers this time of year, alongside the uptick in bottled drink consumption as Americans begin spending more time outside. But the shared opinion of many in logistics is that this could be a record year. After dealing with COVID-19 for over a year, eagerness to resume daily living, coupled with stimulus payments, have resulted in consumer spending that has the economy reopening at a rapid pace.

FreightWaves partnered with Echo Global Logistics to gauge the industry’s expectations for capacity this produce season and find out how capacity tightness might impact other areas of logistics. The FreightWaves team surveyed trucking companies, third-party logistics providers (3PLs), brokers, shippers and members of the FreightTech community for their thoughts on produce shipping this season.

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