UPS reorganization prioritizes global logistics over parcel delivery

Nando Cesarone elevated from U.S. chief to lead worldwide operations

A Boeing 757 cargo jet waits for its next load at a UPS terminal. Nando Cesarone will oversee UPS’s air network and ground infrastructure as the new head of global operations. (Photo: Jim Allen/FreightWaves)

United Parcel Service announced Monday afternoon the adoption of a new operating model and leadership structure aimed at better exploiting its global network to accelerate profit growth as it evolves from a traditional small package carrier to more of an integrated logistics provider.

The timing of the move coincides with the major phase-out of low-margin Amazon business and downsizing of its domestic parcel network, which were largely completed by the end of June. 

Under the new approach, UPS (NYSE: UPS) will standardize processes and procedures across geographies while maintaining the flexibility to meet the unique needs of local markets. UPS said it wanted to give customers greater consistency, agility, and scale as the company deemphasizes its traditional status as a small package carrier to focus more on being an integrated logistics provider.

As e-commerce growth normalized following the Covid-fueled boom and low-cost delivery competitors entered the market, UPS parcel volumes have stagnated.

Why It Matters: The company has stressed for two years that it intends to deemphasize last-mile delivery of e-commerce packages and focus more on high-value, premium market segments like healthcare, industrial, and automotive logistics, as well as services for small-and-medium size businesses. Now there is more concrete evidence about the direction UPS is going.

UPS also said it appointed Nando Cesarone as executive vice president and chief global operations officer, responsible for the company’s global air network and airport gateways, surface transportation, building and engineering operations, Intelligent Network of the Future initiatives, automotive operations and sustainability functions. Cesarone previously served as president of U.S. operations. 

Matt Guffey was named chief U.S. domestic officer, with oversight of UPS’s U.S. businesses, including small package, Roadie same-day delivery, Happy Returns, The UPS Stores and Mail Innovations, the company’s delivery partnership with the U.S. Postal Service. His previous role was as chief commercial and strategy officer. 

UPS also is creating a new role of chief global commercial strategy officer, responsible for global strategy, marketing and communications, product management and pricing. A search is underway to till the position. 

Meanwhile, UPS announced that Kate Gutmann, president of international, healthcare and supply chain solutions will retire for personal family reasons, ending a 37-year career at the company. Over the past six years she has played a key role in driving UPS’s growth into the upper echelons of healthcare logistics, which is now a nearly $12 billion business for the company, and navigating the international segment through the rise is U.S. protectionism. 

Wilfredo Ramos, who heads UPS’s Asia-Pacific and brokerage business, will succeed Gutmann.

Over an 18-month period, UPS eliminated 50% of its Amazon volume, or about 2 million pieces per day, because they were no longer economical to handle. It also closed 150 parcel sort centers and laid off 30,000 workers.

UPS stock is essentially flat for the year, closing Monday at $104.23. The price is down from $127 per share two years ago and $169 per share on Aug. 31, 2023.

Click here for more FreightWaves/American Shipper stories by Eric Kulisch.

Write to Eric Kulisch at ekulisch@freightwaves.com.

UPS shift away from Amazon shows bigger payoff

UPS intensifies effort to attract small businesses

Eric Kulisch

Eric is the Parcel and Air Cargo Editor at FreightWaves. An award-winning business journalist with extensive experience covering the logistics sector, Eric spent nearly two years as the Washington, D.C., correspondent for Automotive News, where he focused on regulatory and policy issues surrounding autonomous vehicles, mobility, fuel economy and safety. He has won two regional Gold Medals and a Silver Medal from the American Society of Business Publication Editors for government and trade coverage, and news analysis. He was voted best for feature writing and commentary in the Trade/Newsletter category by the D.C. Chapter of the Society of Professional Journalists. He was runner up for News Journalist and Supply Chain Journalist of the Year in the Seahorse Freight Association's 2024 journalism award competition. In December 2022, Eric was voted runner up for Air Cargo Journalist. He won the group's Environmental Journalist of the Year award in 2014 and was the 2013 Supply Chain Journalist of the Year. As associate editor at American Shipper Magazine for more than a decade, he wrote about trade, freight transportation and supply chains. He has appeared on Marketplace, ABC News and National Public Radio to talk about logistics issues in the news. Eric is based in Vancouver, Washington. He can be reached for comments and tips at ekulisch@freightwaves.com