ZF raises U.S. outlook, pauses hybrid plan for U.S. trucks

The supplier will pitch its TraXon Hybrid in Europe and Japan while it bets on U.S. fleets replacing worn-out equipment

(Photo: Thomas Wasson/FreightWaves)

ZF Commercial Vehicle Solutions raised its U.S. sales outlook for next year by about $50 million, an executive said at a media briefing ahead of IAA Transportation in Hanover, Germany. The German supplier also paused a U.S. hybridization project with a lead customer and is concentrating its new TraXon Hybrid transmission on Europe and Japan.

Fabian Schlegel, global head of sales and head of the EMEA region at ZF CVS, said he and Dirk Wohltmann, head of ZF CVS in North America, made the decision in a meeting with executive management in Switzerland the week before the briefing.

“What gives me confidence: trucks and trailers aged brutally over the last years because everyone was cautious on replacement,” Schlegel said. “Mileage is there; trucks are not standing still. You come into the need to replace. Not a bonanza, but a nice increase.”

ZF had planned for a flat U.S. market this year. Demand has climbed sharply since the second quarter, Schlegel said, and ZF plants pulled in up to two months of production ahead of schedule to keep customers supplied.

U.S. demand runs ahead of plan

ZF’s North American business grew 23.7% last year to $1.32 billion in revenue, said Wohltmann, who is based in Auburn Hills, Mich., and also leads R&D for the Americas.

“Good trend upward,” he said of the U.S. market. “Freight is demanding. Fleets starting to update equipment. Uncertainty is the word of the year. Not a tremendous exploding market — a healthy, forward-looking one.”

Asked about tariffs and diesel prices, Wohltmann said, “Challenging, but the market held for a while and now it’s at the point of invest. High diesel even fuels the drive for efficient solutions.”

Wohltmann pointed to ZF’s PowerLine eight-speed automatic, built at its plant in Gray Court, S.C., which is available with Paccar and coming soon to Daimler Truck North America. The company is also pitching an electric trailer built around its AxTrax driven axle, which uses regenerative braking to charge batteries, run a reefer unit, and help push the combination. Fuel savings depend on the use case, he said, and go “way above 10%,” with the best case getting close to 20%.

New business and cash flow

ZF CVS has booked more than €5 billion ($5.7 billion) in lifetime business so far in 2026, according to ZF’s Sept. 15 IAA press release. Schlegel put the division’s win rate in customer acquisitions at more than 90% and described the strategy as profitability over scale.

“We don’t take business at a bad margin,” he said.

Across the group, adjusted free cash flow more than doubled to €989 million ($1.13 billion) in the first half, from €465 million ($530 million) a year earlier, according to ZF’s July 30 half-year results. Schlegel said stronger cash generation let ZF pay back a first tranche of debt in the first half, ahead of its second-half plan.

Hybrid focus shifts to Europe and Japan

TraXon Hybrid was ZF’s lead pitch at IAA. It is built on the TraXon 2 automated manual transmission and reuses parts from ZF’s electrified drivetrain platform. ZF has sold more than 1.5 million TraXon transmissions, all in the heavy class, Schlegel said.

“Leaving politics aside: we had a lead customer in the U.S. very interested,” Schlegel said. “Given the current frame, the U.S. hybridization project is for the moment paused.”

Europe and Japan are the current focus, he said, and ZF is “on the way to sign first customer contracts” for the hybrid. Five days after the briefing, TraXon Hybrid won the Truck Innovation Award 2027 from the International Truck of the Year jury at IAA Transportation, Automotive World reported.

For the U.S., Wohltmann said an electric trailer pulled by a diesel tractor “is already an entry to a hybrid setup.”

“If we can show TCO improvement and ROI around year two, it will get interest in the U.S.,” he said.

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Thomas Wasson

Based in Chattanooga, Tenn., Thomas is a writer and trucking analyst at FreightWaves. He reports on emerging truck technology trends and hosts the Truck Tech and Loaded and Rolling newsletters and podcasts. Previously, he worked at the digital trucking startup aifleet, Arrive Logistics and U.S. Xpress Enterprises. While at U.S. Xpress, he focused on fleet management, load planning, freight analysis and truckload network design.