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Career Tracks: COO, CTO and CMO

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Ingrid Uppelschoten Snelderwaard has been named Svitzer’s global chief operating officer. (Photo: Svitzer A/S)

Ingrid Uppelschoten Snelderwaard will begin her new role as the Svitzer A/S global chief operating officer on Dec. 1.

She currently is the global head of equipment and a VP at Maersk. She will replace Leonardo Sonzio, who will be moving on to become Maersk’s head of fleet operations, Svitzer said.

She will report to CEO Kasper Friis Nilaus, who said, “Today, innovative thinking and a digital mindset is crucial to succeed as a global towage operator and this is precisely what Ingrid stands for.”

Nilaus continued, “Beyond running operations with a strong eye on safety and efficiency, Ingrid applies a digital, innovative mindset and approach to her work and leadership. We aim to leverage technologies and find new ways of doing business to support our customers’ needs now and in the future, and Ingrid is a great match for this mission.”

Since 1833, Svitzer has provided safety and support at sea first as a stand-alone towage operator and now as part of A.P. Møller – Maersk.

Leo Gorodinski signs on with Alvys as CTO.


Leo Gorodinski, the former VP of engineering and first hire at, has joined Alvys as co-founder and chief technology officer.

He joins Denver-based Alvys co-founder and CEO Nick Darmanchev in the race to automate and digitize the supply chain.  

Darmanchev previously built Archerhub, a digital asset-based brokerage, and has spun off Alvys as a separate transportation management system to empower small and midsize brokers to compete with the likes of Uber Freight and Convoy.

“I see a tremendous opportunity in the transportation space. Nick’s hands-on experience, vision and the team he’s put together so far is an ideal foundation for realizing this opportunity,” Gorodinski said. 

Ed Rusch joins Blue Ridge as CMO.

Blue Ridge

Blue Ridge, a provider of supply chain planning and pricing solutions, announced that Ed Rusch has joined the organization as chief marketing officer, reporting to CEO Jim Byrnes.

“Ed is a dynamic leader uniquely qualified to develop our marketing strategy and help drive our growth, product and customer experience ambitions forward,” Byrnes said. “He will be an integral part of developing and communicating our vision, exploring the science of demand planning and price optimization that together create a more foreseeable future for our customers.”

Rusch most recently was the vice president of global marketing for Command Alkon, a supply chain technology platform for heavy construction. Prior to that, he was the vice president of corporate marketing for Elemica, a digital supply chain and logistics network in manufacturing.

Tyrone Walker joins the port authority board.

Duluth Seaway Port Authority

The Duluth City Council appointed Tyrone Walker to the board of commissioners for the Duluth Seaway Port Authority in Minnesota. 

Walker, an ironworker with Lakehead Constructors and Ironworkers Local 512, succeeds Norm Voorhees, whose final term on the board concluded in early October. Walker’s term will run through Oct. 10, 2026.

“We have a great board — the commissioners are very engaged and represent a broad spectrum of business concerns,” said Deb DeLuca, executive director of the Duluth Seaway Port Authority. “Commissioner Walker brings an important union and labor perspective to the board.”

The Duluth Seaway Port Authority is an independent public agency created by the Minnesota Legislature in 1955 to foster regional maritime and economic development and advocate for port interests. The port authority is governed by a seven-member board of commissioners — two appointed by the governor of Minnesota, two by the St. Louis County Board and three by the Duluth City Council.

Bureau Veritas has promoted Gijsbert de Jong.

Bureau Veritas

Bureau Veritas has named Gijsbert de Jong as marine chief executive for the Nordics.

He succeeds Bengt Sangberg, who will serve as a special adviser to the classification society through the remainder of 2020. 

De Jong will have responsibility for operations and business development in Denmark, Iceland, Norway and Sweden. 

He joined Bureau Veritas in 2001 and has served in the marine and offshore sectors in Rotterdam, the Netherlands, as well as Paris and Shanghai. He most recently led the marine marketing and sales team from Bureau Veritas’ headquarters in Paris.

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Click for more American Shipper/FreightWaves stories by Senior Editor Kim Link-Wills.

Kim Link Wills

Senior Editor Kim Link-Wills has written about everything from agriculture as a reporter for Illinois Agri-News to zoology as editor of the Georgia Tech Alumni Magazine. Her work has garnered awards from the Council for the Advancement and Support of Education, the Georgia Institute of Technology and the Magazine Association of the Southeast. Prior to serving as managing editor of American Shipper, Kim spent more than four years with XPO Logistics.