This year, Redwood Logistics and its employees announced they donated over $100,000 to front-line workers through the company’s #HeroChallenge and $5,000 to the Dress for Success organization, supporting women’s empowerment.
“Giving back to the community has always been central to Redwood Logistics,” the company told FreightWaves. On Tuesday, Redwood Logistics released a statement about its fundraising efforts to honor GivingTuesday.
Redwood announced $5,000 was raised during the company’s Women in Logistics Powering Through the End of 2020 virtual webinar that took place on Nov. 12. At the event, female logistics industry leaders discussed challenges brought by the pandemic and how to succeed into the future. The money raised during this event was donated to Dress for Success, a not-for-profit organization that “empowers women to achieve economic independence by providing a network of support, professional attire and the development tools to help women thrive in work and in life.” Redwood Logistics chose to support this organization because COVID-19 is causing one in four women to consider downshifting or leaving their careers, according to Redwood’s website.
GivingTuesday is meant to provide companies and individuals a collective opportunity to give to organizations and causes that they support on the Tuesday following Thanksgiving each year. “Redwood looks forward to its annual contributions and steadily raising the bar and contributing to its communities,” the company commented.
Redwood stated its employees formed teams and executed several fundraising activities and events that included shaving their heads to raise $54,000 over the four-month-long #HeroChallenge. The company said it matched that amount, raising the total above $100,000. The donations raised went to masks, food, supplies and money for front-line workers, according to the statement. Read more about the #HeroChallenge and the specific organizations that benefited.
“Redwood has a longstanding history of its philanthropic efforts, including its annual Redwood Games, raising over $100,000 each year for local community programs. This year’s #HeroChallenge was created at the onslaught of [the] pandemic, as a result of Redwood and its employees wanting to step up their game and help those impacted by COVID-19 the most,” Redwood told FreightWaves.