App-based shipping venture hits the road

RYNLY aims to “put a human touch on package and document delivery.”    Technology startup RYNLY Inc. on Tuesday announced the launch of its app-based shipping enterprise in Seattle and Portland, Ore.
   RYNLY said it “aims to revolutionize the way people think about domestic shipping by borrowing concepts from other sharing economy startups, disrupting the norms of traditional ground shipping by placing the power in the hands of the people.” 
   In its announcement, the company said it “offers businesses the choice to ship items for a fraction of the cost of legacy carriers by utilizing the unused space in their drivers’ vehicles and delivering flat-rate packages throughout their distribution network.”
   RYNLY drivers have total control of their schedules. They can drive between cities or pick up and deliver in their cities of choice, all by consulting the app, the company said.
   “We conceptualized RYNLY after seeing the high costs and unremarkable service of legacy carriers and knew we could find a way to do it better,” said co-founder Won Cho. “People trust people more than they trust companies. We wanted to put a human touch on package and document delivery while helping the economy thrive.”
   RYNLY is testing its program in Portland and Seattle until the fall, when it plans to expand along the West Coast. 
   “RYNLY will offer cheap, fast ground shipping between major cities — with sights set on establishing operations to ship between San Francisco and Los Angeles with its next expansion,” the company announcement said. “Through app-based technology, an independent driver network and easy-to-use shipping options, RYNLY is poised to shake up the shipping industry while creating a new breed of entrepreneurs looking to monetize their city traveling and ease shipping costs for urban businesses in the Pacific Northwest.”