Dray Alliance raises $3.5 million in seed round funding

Craft Ventures led the funding for the company, which wants to bring “Uber-like” efficiency to the drayage industry by linking freight forwarders with truckers.    Dray Alliance, which provides on-demand drayage solutions for import and export shippers and enterprises, announced Tuesday it had raised $3.5 million in seed funding led by David Sack’s Craft Ventures.
   The Lakewood, Calif.-based company, which uses mobile technology to connect shippers, ocean carriers and freight forwarders with drayage truckers who deliver containers to destination warehouses, said it already has partnered with Mattel and CMA CGM, the world’s fourth-largest shipping company.
   The drayage trucking industry’s current technology leads to inefficiencies that result in less predictability in delivery times and 20 percent to 50 percent increases in the drayage trucking cost of freight deliveries for shippers, said Steve Wen, CEO of Dray Alliance, which was founded in 2016.
   “Dray Alliance will bring Uber-like, airport pickup efficiency to the drayage industry by providing a seamless mobile experience, more predictability in deliver time and better economics for shippers, carriers and truckers,” he said in a press release.