Nordstrom expands online to 30 export markets
Upscale retailer Nordstrom announced it has given international shoppers in 30 countries the ability to make purchases from its Web site with the help of global e-commerce software provider FiftyOne.
Customers of the Seattle-based company can make purchases in their local currency instead of U.S. dollars and experience a simplified online shopping experience. FiftyOne has built a holistic system that guarantees the exchange rate at time of purchase, provides automatic order tracking and fulfillment, manages duties and taxes upfront, and takes care of international logistics for Nordstrom.
'We are excited about this opportunity to better serve our customers internationally,' said Jamie Nordstrom, president of Nordstrom Direct. 'We've made it a lot easier for our customers abroad to shop from nordstrom.com. Sending great fashion merchandise from Nordstrom to friends and family overseas is also more convenient than ever for our domestic customers.'
For more details on how U.S. electronic retailers are using FiftyOne to expand their markets overseas, please see 'Grabbing exports by e-tail,' November American Shipper, page 18-22. ' Eric Kulisch