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Oceania retailer to use LLamasoft for supply chain modeling

Brisbane, Australia-based Super Retail Group will use the supply chain design software provider’s modeling tools to improve forecasting and demand planning capabilities.

   The Oceania-based retailer Super Retail Group will use modeling tools from the supply chain design software provider LLamasoft, the company said Wednesday.
   Super Retail Group will use LLamasoft Supply Chain Guru and SupplyChainGuru.com supply chain modeling platforms and LLamasoft’s Data Guru visual data blending and analytics tool to model and optimize its supply chain operations.
   Founded in 1974 as an automotive parts mail order business, Super Retail Group has grown to become one of Australasia’s largest retailers, managing brands such as Amart Sports, BCF Boating Camping Fishing, Supercheap Auto, Rays and Rebel. Headquartered in Brisbane, Australia, the company’s network includes more than 630 retail stores, six distribution centers, and nearly 12,000 employees in Australia, New Zealand and China.
   “The reality is that distribution looks different in a digital world – volatility is the new norm, and working with LLamasoft will enable us to strengthen our forecasting and demand planning capabilities, so we can ensure our supply chain is delivering the products we need online or in-store ahead of the customer wanting it,” said Gary Carroll, Chief Supply Chain Officer, Super Retail Group. “Our partnership with LLamasoft further advances the significant program of work we currently have underway to transform our old linear supply chains into a customer-centric, demand-driven integrated network.”