Startups

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The logistics industry is built on innovation, and startups have come to be a driving force behind that innovation. In the last few years, trucking, supply chain and logistics startups have emerged to disrupt the industry and drive it forward, especially in terms of digitization and automations. Check back here for the latest coverage and analysis of startups that are shaking up the industry.

FreightWaves Staff Sunday, September 17, 2017

Forget “Uber of trucking”- most digital brokers should be called “Groupons of trucking”

Digital freight brokers are using “Daily-deal” tactics to get revenue growth. They sold themselves as a platform to change the inefficient trucking industry, but have found it difficult to find quality sources of high-volume freight. These platforms have resorted to aggressive pricing tactics using investor capital. What will find is that as soon as they change prices, shipper loyalty will evaporate. 

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