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Loadsmart and Starsky Robotics collaborate to price, dispatch and deliver first automated loads

Photo: Starsky Robotics

Digital freight brokerage Loadsmart and self-driving startup Starsky Robotics announced on August 8 that they have successfully priced, booked and delivered two loads of freight without human intervention. 

The pilot project is part of a “larger strategic partnership that paves the way for the future of trucking: autonomous brokerages dispatching freight to autonomous trucks without human involvement,” the companies said in their joint release.

The automated loads were delivered in late July in Texas, said Hunter Yaw, vice president of product for Loadsmart. 

Stefan Seltz-Axmacher, chief executive and co-founder of Starsky, said there was a driver behind the wheel for the first and last mile operations of the two trips. 

“Our companies are working toward the same goal of automating some of the inefficiencies in the trucking industry,” Yaw told FreightWaves. “If you are a self-driving company like Starsky, you don’t want to be making phone calls and sending emails or faxes in order to get freight.”

Instead, Yaw said Loadsmart’s Automated Dispatch application programming interface or API, integrated with Starsky’s newly launched Hutch API to book the load, from “quoting, booking to delivery.”

“You want to have a server talking to a server,” Yaw said.

Starsky, a three-year startup headquartered in San Francisco, was the first self-driving company in the U.S. to test a fully unmanned autonomous truck on a 9.4-mile stretch of public highway on the Florida Turnpike in June. 

“Automating the brokerage means that it costs less money to move goods via truck because you don’t need to pay for all of the back office overhead,” Selz-Axmacher explained. “From our perspective, it means the folks on our trucking operations team can spend more of their time talking to drivers and solving driver problems than haggling on a rate per mile with a broker.”

Since 2017, Starsky has raised nearly $22 million to develop its technology that allows drivers to remotely pilot trucks from an office. The company’s eventual goal is to have unmanned semi-trucks on U.S. roadways with a truck driver operating the first and last mile of operation via remote control, Seltz-Axmacher said.

Starsky currently has three autonomous trucks, but plans to ramp up to 25 driverless trucks by 2020. However, this goal cannot be achieved without the revenue generated by Starsky’s traditional over-the-road trucking operation, which consists of 36 trucks. The company got its operating authority in March 2017.

Loadsmart’s artificial intelligence allows shippers to book a truckload in seconds and provides instant and targeted loads to carriers.


  1. Daniel Green

    “Our companies are working toward the same goal of automating some of the inefficiencies in the trucking industry”

    Let me translate for you. Those “inefficiencies” are getting rid of hard working drivers.

  2. Steven

    Everyone will buy this stupid technology and the fight will begin…it will be a lot of carnage and many will become broke before they will know it.
    This might be the end of many traditional trucking companies and the end of most brokerage firms.
    Few bad nasty accidents and the news will be inundated with bad carnage pictures and the lawsuits will poor in like nothing before.

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Clarissa Hawes

Clarissa has covered all aspects of the trucking industry for 14 years. She is an award-winning journalist known for her investigative and business reporting. Before joining FreightWaves, she wrote for Land Line Magazine and If you have a news tip or story idea, send her an email to [email protected]