What is Shipper of Choice?
Explore the FreightWaves Shipper of Choice Award — recognizing shippers who exemplify excellence in carrier satisfaction, innovation, and operational performance. This page outlines award criteria, key dates, nomination procedures, and insights into top-performing companies leading shipping best practices.
Our goal is to recognize and honor the companies that rise to the level of a true Shipper of Choice as voted on by the industry itself.
Have any questions? Reach out to use at awards@freightwaves.com
Nominations
Who can be nominated?
Anyone in the industry can nominate a shipper for this award, and there are no restrictions on the number of nominations a shipper may receive.
Nominees must be a shipper—a company that ships goods or makes shipments of goods by sea, land or air—to qualify.
Nominations for the Shipper of Choice award are open until September 30, 2025. The award winners will be unveiled on October 22, 2025 at the F3: Future of Freight Festival in Chattanooga, TN.
Judging
How are the winners picked?
The FreightWaves Research team, which is made up of industry-leading experts in logistics, along with an independent panel of judges, will determine the top 25 Shippers of Choice.
Past Coverage

FreightWaves honors 2024 Shipper of Choice award winners at FOSC
FreightWaves, in collaboration with TriumphPay, announced the recipients of the prestigious 2024 Shipper of Choice awards on June 5.

Viewpoint: Why it pays to be a Shipper of Choice
In a column, 40-year transportation veteran Rob Haddock shared why it pays for shippers to go above and beyond for carriers.

FreightWaves opens 2024 Shipper of Choice award nominations
It’s come time again to nominate standout shippers for FreightWaves’ 2024 Shipper of Choice awards, the series’ sixth iteration.