Weber Distribution selects Salesforce.com for CRM
Santa Fe Springs-based logistics provider Weber Distribution has signed a deal with Salesforce.com to provide an on-demand, Web-based sales lead process and customer relationship management system.
Weber said the system would improve service levels and communication with its customers once implementation is completed in mid-September.
According to Weber, the sales lead process component will provide management with visibility into the firm's revenue stream and the Weber sales team will have the ability to view all customer interactions. The CRM component will allow cases to be automatically routed to the account owner with triggers and workflow processes to alert management to open items.
“Salesforce gives us the opportunity to manage everything client-related, from costing to operations to information technology, which facilitates visibility and collaboration throughout our organization,' said Bob Lilja, Weber's senior vice president.
Weber cited several specific benefits it believes the new systems will provide to its customers, including faster response times for customer requests, proactive identification and response to client issues, and case management, visibility and tracking of issues throughout all stages.