Ryder buys logistics tech startup Baton, which it had invested in previously

San Francisco-based company’s product focuses on reducing detention times

(Photo: Jim Allen/FreightWaves)

Ryder is acquiring Baton, a company it had already invested in through its Ryder Ventures arm that targets giving the fleet rental and supply chain management giant a stake into logistics-focused startups.

In a statement announcing the acquisition, Ryder (NYSE: R) said it invested in Baton early in 2021. The acquisition of the full company was closed Aug. 31.

Ryder declined to answer further questions about the deal.

Late last year, Baton co-founder Andrew Berberick, in an interview with FreightWaves, gave an overview of one of the company’s key initiatives, which involved not just development of a software product but also truck “relay yards” outside Phoenix and Los Angeles to serve as intermediary stops in the delivery of freight to those cities. 

As Berberick described it, the Baton test involved a control group that moved freight between Phoenix and Los Angeles using normal practices. The second group used a relay yard in Commerce, California. Full deliveries coming in and out of the two cities testing the system would drop and hook in Commerce. Freight coming out of Los Angeles headed toward Phoenix, or vice versa, would have local drivers complete the final miles between Commerce and the Los Angeles destinations, whether they were incoming or outgoing.

To continue reading this article...

Already have an account? Sign In

Create a Free Account

No payment required

By signing up with your email, you will receive newsletters, special offers, and occasional third-party promotions from FreightWaves.com and its family of brands.

    Need Help? Contact Us

    John Kingston

    John has an almost 40-year career covering commodities, most of the time at S&P Global Platts. He created the Dated Brent benchmark, now the world’s most important crude oil marker. He was Director of Oil, Director of News, the editor in chief of Platts Oilgram News and the “talking head” for Platts on numerous media outlets, including CNBC, Fox Business and Canada’s BNN. He covered metals before joining Platts and then spent a year running Platts’ metals business as well. He was awarded the International Association of Energy Economics Award for Excellence in Written Journalism in 2015. In 2010, he won two Corporate Achievement Awards from McGraw-Hill, an extremely rare accomplishment, one for steering coverage of the BP Deepwater Horizon disaster and the other for the launch of a public affairs television show, Platts Energy Week.