Technology

Ashley Coker Prince Tuesday, December 16, 2025

How freight brokers can succeed in 2026: A strategic guide to resilience

After years of volatility, players across the transportation industry are holding hope that 2026 brings equilibrium. Many analysts forecast 2026 to be a reset year, representing a realignment more than a dramatic boom or bust. Today, capacity is normalizing somewhat due in part to stricter compliance enforcement. This has spurred a marginal spot rate increase. […]

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Ashley Coker Prince Thursday, December 11, 2025

You share a beer, we share a truck: Stone Brewing’s blueprint for balanced cost, reliability and sustainability

In beer, making the product is only half the challenge; the other half is delivering within strict windows without sacrificing quality or budget. To tackle this challenge, Stone Brewing partnered with Flock Freight to add Shared Truckload (STL) to a blended transportation strategy, cutting spend on underutilized truckloads by 23%, while maintaining 99% on-time pickup […]

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Ashley Coker Prince Wednesday, December 10, 2025

The hidden cost of manual processes in freight brokerage

Most freight brokerages say they can handle whatever the market throws at them. Nearly two-thirds report feeling resilient despite rate swings, volume drops, and cash crunches, according to new research from FreightWaves and OTR Solutions. Digging deeper into the numbers, however, a different story emerges. About 68% of surveyed brokerages experienced financial stress over the […]

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Ashley Coker Prince Thursday, December 4, 2025

How AI-native technology is reshaping transportation management

The transportation industry stands at an inflection point, and carriers are facing a complex web of challenges that stretch operational capabilities to their limits. Companies are dealing with fluctuating capacity, compressed margins, rising customer expectations, and an increasingly competitive landscape where real-time decision-making separates winners from mere survivors.  Traditional transportation management systems – many of […]

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Ashley Coker Prince Tuesday, November 18, 2025

MapUp’s FuelGuru shines at F3: FirstFleet’s live demo proves power of smarter fuel routing 

When the lights came up at FreightWaves’ F3: Future of Freight Festival this fall, few expected one of the most talked-about sessions to shift the conversation away from agentic AI and toward something a little more grounded: fuel routing.  That’s exactly what happened when MapUp took the stage with FirstFleet, Inc. to debut its new […]

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