In this business, your dispatcher can either be your biggest asset or your biggest liability. Period. They’re not just booking freight — they’re controlling cash flow, driver morale, and your company’s reputation with every call they make. And if you hire the wrong one, you’re not just dealing with inefficiency. You’re setting your whole operation […]

If you’re running loads without a formal review process in place, you’re running blind. Every missed appointment, every unpaid detention, every “I thought we agreed on that” moment — it all comes back to one thing: a lack of structure. And in this industry, mistakes don’t just cost time — they cost money, relationships, and […]

If your load intake process looks like scribbled notes, missed emails, and “I’ll remember it later” — you’ve already lost. Not to the load board, not to rates — but to disorganization. And disorganization is the silent killer in this industry. It’s what clogs your cash flow, confuses your drivers, and burns you out before […]

Let’s set the record straight—brokers aren’t the enemy. They serve a purpose. They connect capacity to freight when a shipper doesn’t have time to build direct relationships. But if you’re a small fleet trying to grow your business and secure long-term, profitable freight, depending on brokers will keep you running in circles. Shippers want more […]

If your maintenance budget feels like a moving target, you’re not alone. Most small fleet owners and owner-operators either guess at their maintenance costs—or worse, react to them only after something breaks. That’s not a strategy. That’s survival. And in this industry, running your business in survival mode will kill your margins faster than a […]

If you are running a moderate sized fleet with more than 15-20 trucks, measuring your drivers is important. Let’s cut through the fluff—most driver scorecards fail not because the data isn’t there, but because the leadership behind them doesn’t know how to use them. Slapping together a spreadsheet with a few red, yellow, and green […]

Let’s get one thing straight—hitting seven figures in revenue with a small fleet isn’t a fantasy. It’s a formula. But it’s a formula most small carriers never get close to cracking, not because they lack hustle, but because they lack the strategy and discipline required to operate like a high-performing business with low overhead and […]

Let’s say this upfront: if your dispatcher doesn’t have a one-page SOP taped to the wall, you’re already behind. I’ve walked into hundreds of dispatch offices—some as clean as a cockpit, others looking like a paperwork tornado touched down. But there’s one thing that separates a dispatcher who owns the day from one who reacts […]

If you’re the one still booking loads at midnight, chasing down PODs on your lunch break, and jumping under a truck on Saturday morning—this one’s for you. Every small fleet owner hits the same wall: you built the company, you know every lane, every customer, every truck. And now that it’s growing, you’re afraid to […]

Everyone in trucking talks about cost per mile. And yes, it matters. But if that’s the only metric you’re tracking, you’re missing a major part of the profitability picture. Because time—not just distance—is what really determines if you’re winning or bleeding in this business. Cost per hour gives you a real-world, down-to-the-minute view of how […]

If your trucking operation feels like organized chaos, you’re not alone. One truck becomes two, then three, and before you know it, your phone’s ringing nonstop, your drivers are texting about breakdowns, and you’re booking loads with no strategy—just survival. Sound familiar? That’s exactly why small carriers hit a wall when they try to grow. […]

Many carriers skim through setup packets just to get the load—especially when they’re scrambling to fill backhaul miles or respond to a hot reload alert on a load board. That urgency makes it easy to treat all brokers like they’re the same, assuming the terms must be standard. But buried in that rush is where […]