Trucking

Adam Wingfield Wednesday, June 18, 2025

How to Build a Carrier Brand in 2025

Let’s get one thing straight—branding is not a logo. It’s not your color scheme, it’s not your slogan, and it sure as hell isn’t your Instagram page with four truck selfies and a motivational quote. Branding is how the market remembers you when you’re not in the room. It’s what brokers, shippers, and even other […]

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Adam Wingfield Tuesday, June 17, 2025

Deadhead Reduction Strategies That Work

Most carriers don’t realize how much empty miles are quietly killing their bottom line. You can have the best rates in the world, but if your truck runs 150 miles empty between loads, you’re bleeding profit—and most of the time, you don’t even notice it until it’s too late. Deadhead doesn’t show up on a […]

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Thomas Wasson Friday, June 13, 2025

Fleetworthy acquires Haul for AI-enhanced fleet compliance

Fleetworthy recently announced it had acquired Haul, a provider of AI-powered compliance and safety technology. The combination expands Fleetworthy’s offering by adding artificial intelligence and automation to its capabilities, including automated document audits, intelligent driver onboarding and scorecards, and real-time compliance monitoring.  The safety and compliance gains continue to build out Fleetworthy’s existing technology suite, […]

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